How can we make care homes heavenly places of love, stimulation and family?

How can we incentivise the owners and managers of ‘caring’ institutions to devote time, energy and money to compassionate care?

How can we enable the staff who want to care to do so?

How can we encourage the participation of families and the wider community?

How do we reverse the abandonment, isolation and devaluing of old people?

We take care for granted, unless we need it, in which case we value it highly. We must support carers and pay them properly. We must put a financial and political value on care.